The codebook for the bigger research ended up being based considerably in the variables manufactured by Kunkel
Product Information
Not absolutely all product that has been taped had been coded. As our focus ended up being on scripted development, we excluded day-to-day news broadcasts, game shows, sports programs and activities, and paid development, in addition to all kinds of commercials along with other promotions ( e.g., teasers for system programs). Although music videos were taped, these were coded and analyzed individually for their unique traits and therefore are perhaps perhaps not reported right right right here. The analyses provided in this paper, nonetheless, do are the video that is nonmusic from cable music activity channels including talk programs, variety/comedy shows, and truth shows. In addition, demonstrates that had been incomplete since they started before 3:00 p.m. or ended after 11:00 p.m. are not coded. Finally, episode repeats had been eradicated through the test.
The last test for the 2001 2002 period contained 1,276 unique system episodes, whereas the ultimate test when it comes to 2002 2003 period included 1,439 unique system episodes. The test when it comes to 2nd content analysis was notably bigger than the initial 12 months’s test that we had three episodes of each nonsyndicated series as we made a concerted effort in year 2 to ensure. Despite strict adherence towards the sampling plan, extra taping had been needed whenever, as an example, brand brand new programs joined the autumn lineup following the start of year to replace for cancelled programs or once the time and time slot for a string ended up being changed.
Measures
The codebook for the bigger study ended up being based significantly in the factors produced by Kunkel and colleagues (1999, 2001, 2003) within their content analyses conducted for the Kaiser Family Foundation. We created extra things, including those on exact same intercourse intimate behavior and sexual talk linked to nonheterosexuals. In comparison to Kunkel and peers, who utilized the scene due to the fact unit that is primary of, our content analyses involved coding for intimate content in 2 moment intervals of system time. Because scenes differ quite a bit in total and, hence, usually do not offer a continuing product of measure to make live.sexx evaluations across programs, we utilized a coding that is standard predicated on time. Coding news development in designated time periods has been utilized usually by other scientists conducting analyses that are content different system genres including films, detergent operas, and music videos (Hazan, Lipton, & Glantz, 1994; Lowery, 1980; Roberts, Christenson, Henriksen, & Bandy, 2002; Roberts, Henriksen, & Christenson, 1999; Sommers Flanagan, Sommers Flanagan, & Davis, 1993; Stockwell & Glantz, 1997; Terre, Drabman, & Speer, 1991).
For purposes with this content analysis, intercourse had been thought as any depiction of sexual intercourse, intimately suggestive behavior, or any speak about sexuality or activity that is sexual. To be conservative and avoid overcoding sexual content, communications about intercourse were differentiated from nonsexual communications associated with love and relationships, that have been perhaps not coded. As an example, a declaration such as “i enjoy my boyfriend” wouldn’t be coded whereas a declaration such as “I made want to my boyfriend” will be coded.
Exact Same intercourse behavior that is sexual
Every 2 moment interval that were coded as containing one or more style of sexual intercourse monitored in the primary coding task flirting, kissing, intimate touching, intercourse suggested, sexual activity depicted, as well as other intimate behavior 2 has also been examined when it comes to existence of exact exact same intercourse behavior that is sexual. With this product, programmers utilized a yes/no response format to point whether some of the sexual behavior depicted when you look at the period happened between two different people of this sex that is same.
Speak about nonheterosexual issues that are sexual
Each 2 interval that is minute have been coded as containing a minumum of one example of talk through the intimate talk groups found in the key coding task ( ag e.g., responses about own/others’ intimate actions or interests, explore sexual activity which have currently occurred, speak about sex crimes) ended up being additionally coded for whether some of the intimate talk pertaining to nonheterosexuals. With this product, programmers once again utilized a yes/no response format to point whether some of the talk that is sexual the intimate interests or issues of nonheterosexual individuals. Frequently, such reviews associated with gays and lesbians, although periodically they certainly were connected with bisexuals.
